- Client: ESL
- Location: Manchester
- Project: Film Production & Animation
ESL
The Isometric Animation
“The Animation helps us to engage with people who previously wouldn’t have known who we are. It is a great way to open doors”
– Rowan Lewis, Director, ESL
ESL is an engineering and construction contractor working closely with a wide range of clients, across a number of disciplines, within the UK rail industry.
ESL wanted to find a new way to engage with potential customers. As part of a larger brand awareness drive we created a unique, branded explainer animation to help people to better understand who ESL are and what they do.
The team Yoke used consisted of designers and animators who were already familiar with the ESL brand. Our project managers scripted and storyboarded the animation to sign off, before managing the design and animation of the final product.
